Cooperation with the Conte brand - 04.2020 - present
Industry: Fashion
Targets:
- reach customers in Poland with the company's offer
- increase the visibility of the e-shop in search engines (higher positions in search engines)
- unify the company's offer and improve product cards in the e-shop
Actions:
- development and production of unique product descriptions in Polish
- optimized content creation in terms of SEO (in accordance with customer guidelines)
Effects:
- increased visibility of company products in the search results of Google and other search engines
- product descriptions unified and improved
- faster and more frequent purchasing decisions thanks to detailed product descriptions
Case study
CONTE is one of the largest Polish manufacturers of hosiery, underwear and clothing. Production and sales of 100 million units per year make the company a leader in Eastern Europe, but the brand also operates in France, Kazakhstan, Moldova, Armenia and Kyrgyzstan. The greatest strength of the CONTE brand is its excellent quality, varied offer, as well as unusual sensitivity and openness to the needs of its customers.
CONTE is an extremely dynamic brand, constantly expanding its offer with new models of underwear and clothing. The representatives of the company have contacted our agency asking for support in developing and producing product descriptions for the needs of online stores. The decision to entrust this project to e-multicontent was based on our extensive experience in the fashion industry and the presence of large players from this market segment in our portfolio. As a result of the several years of cooperation, we have developed and produced hundreds of unique, reader-friendly and SEO-optimized descriptions for the CONTE brand.
Content completed for the client:
We highly recommend the e-multicontent agency as a professional, reliable and timely business partner. Increased visibility of Conte products in search engines, faster and more frequent purchasing decisions thanks to high quality descriptions, and consequently improved company image with new customers on the Polish market are the effects of our cooperation so far.
*Kantanist Viktar, President of the Management Board
