We know what's going on in e-commerce
Selling products on the Internet is not only a fashion, but a business necessity. However, in order to be successful in the e-commerce market, just creating your own online store is usually not enough. The future is to diversify sales and reach customers through various channels, including popular sales platforms: Amazon, eBay, Allegro, Gumtree, Real.de or Cdiscount. As watchful observers of the e-commerce sector, we are up to date with the latest news in the industry, we react quickly to any changes and we adapt our content to the needs of the market.
Efficient descriptions are our specialty
The world of e-commerce is a place where we are in our element. This is why over the years we have specialized in creating content for online stores, and we have achieved true mastery in describing products. We know that in order to sell effectively, the product card must not only present the parameters, appearance and advantages of a given product, but also convey what is not visible in the picture - tactile, aroma and taste sensations. It must therefore address both the rational as well as the emotional side of the buyer. We guarantee that our content is not only factually and linguistically correct, but also unique, interesting and adapted to the target group. We create content for the fashion, children's wear and food industries, as well as for the automotive and industrial sectors with equal enthusiasm.
We know the rules of the game on various marketplaces
There are several dozen large sales websites on the global market, and in addition, there are local equivalents in almost every country. When preparing our texts, we always follow the guidelines of a specific sales platform, adjust the length, form and content to the applicable standards. We know that the content created for Amazon will not meet the requirements of eBay, and Real.de will not be satisfied with an offer translation from Allegro, so we do not take shortcuts and create all content from scratch.
Our content is SEO optimized
It is no secret, that even the best product description will not be effective if it does not contain the right keywords. When creating product descriptions, we always put a lot of emphasis on SEO. At the same time we make sure that key phrases are used in a natural way and subtly blend in with the entire content. As a result, we are able to achieve good quantitative results without compromising the quality of the product description.
We create unique descriptions in various languages
A perfect card and product presentation should contain all the necessary information, and also be precise, clear and understandable for the customer. This rule applies to all languages, therefore here at e-multicontent, we create content in the target language, taking into account the characteristics of the market and the sales channel and using the vocabulary actually used by customers. We say "no" to machine translations and we focus on creative native speakers who have copywriting skills, and are knowledgeable about marketing and consumer needs. We are currently preparing texts in 20 different languages, but we haven't said our last word yet.
We know the needs of e-customers, because we are them ourselves
The e-multicontent team consists of not only experienced content marketers and copywriters, but also faithful Internet shopping enthusiasts. We value the convenience of such a solution. This is why most of us buy online much more often than in shopping centres. Our own experiences with e-stores and marketplaces allow us to improve the descriptions we create, because we know what we - as customers - expect from sellers and what content we miss the most on the web.