We know the data and they are ruthless
According to the data contained in the "What's biting e-commerce" report prepared by e-Izba and the Mobile Institute, as many as 36% of respondents consider good product photos as a factor that prompts them to buy a product. That's more than one third of all buyers. This data clearly shows that an investment in professionally created photos and videos, supported by equally attractive graphics, really makes sense and may result in an increase in sales and loyal customers in the future.
We describe images
Here at e-multicontent, we rubbed off the keys on more than one keyboard when writing texts. By creating valuable descriptions of products or categories, we know how important well-prepared photos are - both packshots and model pictures as well as their arrangement. Therefore, with each project, we also advise our clients on graphics, photos and videos, and we try to inspire them to introduce changes that will take their businesses to a new, higher level. Additionally, we always create alternative content valuable not only from the standpoint of SEO. It can be irreplaceable when a photo cannot be displayed, as well as invaluable for the blind and partially sighted people.
We shoot and direct product films
Where photos and graphic designs are not enough, product video enters the marketing arena. According to the data (and the numbers never lie), as many as 87% of marketers confirm that movies are a guarantee of a good return on investment, and 93% of them say that video helps to better understand the product or service, and thus - the number of inquiries to technical support is reduced. What's more, videos are able to capture the user's attention and keep the user on the website longer. And last but not least: video contributes to generating new leads and acquiring customers. We make film movies, 2D and 3D animations, as well as "moving" photos.
We debunk the myths
Contrary to popular belief, the production of product films does not have to cost a fortune. How is this possible? We call it "economic efficiency". There are several ways to do this: increasing the scale of the order and, for example, preparing several films during one shooting day, unifying the production style or combining video preparation with a photo session. We also use high-definition digital animations and photos, allowing us to imitate the "movement" of the camera in relation to the product.
Video - how do we work?
Preparing a product video is a long process consisting of several stages. Thanks to our experience, we will guide you through it efficiently and "painlessly". In a nutshell: we will prepare a concept based on the brief, meetings and surveys. Then we will move on to pre-production (setting the work schedule, renting a studio, selecting a film crew, casting, etc.), which will smoothly go into the proper implementation of the planned material. Later, "only" post-production is waiting for us, i.e. editing, music and sound processing, so that the final product is created, which will go to websites and social media channels.
We know how important it is to bring the offline world online
The main difference and, in a way, the advantage of brick-and-mortar stores over online stores is the ability to touch the product, view it from all sides, and also try it on. Good photos and video content supported by product descriptions will help to eliminate this difference completely. They will make the customer not only more willing and courageous to add products to the cart, but also make the purchasing decision much more conscious. There is also considerably increase the chances of gaining loyal customers in the long run.
We will help you promote your brand
Did you know that e-multicontent is not only about creating inspirational and effective content? Yes, we will create written and video content for you. But we also know how to use them to promote your brand, for example in social media. That is why we can easily enrich the image session with the creation of additional content, which we will then put on your YouTube channel, Instagram profile and use it in Instastories or on Facebook. We are a team and this is where our strength lies. We know how to activate and boost our creativity. Therefore, we will always be able to surprise you with something new and prepare the concept and scenario of the campaign.
WE WORK WITH THE BEST
For many years of our business activity, we have acquired business, or rather - creative partners who are among the best in their field. We work with talented and respected graphic designers, photo studios and video creators. Here at e-multicontent, we will create an image campaign scenario for you, design an inspiring mood board, as well as plan and implement an image or product session from start to finish.
We are e-customers
And most importantly, here at e-multicontent, we are keen online shoppers ourselves. When it comes to our shopping experience, we went through both spectacular successes and equally severe failures, ending in a return and loss of trust in a given e-store. We know how important the right graphics, photos and videos are from the user's point of view. Therefore, it is all the more important to us that our customers are perceived as a proven, trusted and reliable seller. Your success is our reward!