Cooperation with the SmartSpace brand – 01.2023 – present

SmartSpace

Industry: Interiors

Case study

SmartSpace is a market leader in smart home systems and an official distributor of the renowned Basalte brand in Poland. The company designs and integrates intelligent home systems, tailoring installations to the needs of the most demanding customers. Products offered by the SmartSpace brand have won prestigious design awards such as RedDot, iF, and DesignPlus. Their greatest advantage is the combination of advanced technology with modern, minimalist design and easy, intuitive operation.

Objectives

• increase brand awareness
• educate about smart home systems
• reach new audiences
• establish a reputation as an industry expert
  

The scope of activities

• prepare expert and product-related blog posts
• translate marketing materials from English into Polish
  

Results

• increased brand visibility in Google and other search engine results
• the desired brand image established
• new customers in the Polish market reached

Our agency’s collaboration with SmartSpace began with a recommendation from one of our previous clients. The company was looking for an experienced partner to support its marketing department in promoting products and educating customers about intelligent home systems by regularly providing expert blog posts. They also needed support in translating materials from English into Polish provided by the Basalte brand headquarters. We currently prepare mainly product articles and guides for SmartSpace’s company blog, explaining the intricacies of intelligent home systems to readers in a user-friendly manner.